This project was to create an integrated campaign for Toms Shoes. It was a group project of 2 people but displayed is only my work in the project. On top is a print ad. The idea was to demonstrate the fabric on Tom's but keep it very simple, clean, and to the point. The second part is a phone app. The phone app connects with twitter and facebook. The app can take a photo of anything that fits in a Toms Shoe shape. You can then share the photos to show a variety of different fabric designs. 
Toms Shoes
Published:

Toms Shoes

This integrated project was to show different dimensions a big idea can go for the Toms Shoes brand.

Published: